Marketing to the Disability Community
With nearly 20% of the population identifying as having a disability, businesses can no longer afford to ignore this segment of the market.
Recognize opportunity in disability marketing
We'll help you analyze the positive affects marketing to potential customers with disabilities could have on your business. Each year, people with mobility-related and other disabilities spend $17.3 billion in the travel industry alone.
Information about accessibility should be accessible
If your business is accessible to people with disabilities, make it easy for them to find out! If ADA taxis in New York can put the access symbol on their vehicles, you can share detailed information about accessibility on your website.
Embrace diversity in your marketing campaigns
The minority that is least represented in the media is actually America's largest: the disability community. Tear down those barriers and share your message using brand ambassadors who relate to the disability market you are trying to reach.
We know how to reach people like ourselves
Created by and for people with disabilities, our marketing campaigns deliver unparalleled results. We'll help you understand the customer, and help the customer understand you.